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Your one-stop shop for all branding information, conveniently gathered here for easy handoff to your branding team.

Image Assets

Branding Sets

A branding set is a collection of branding token values that work with our design system on the community site. You can access your branding sets by clicking on the Branding button under the Community Site section of the admin settings. You can have up to 4 branding sets, with only one configured as the active branding set for your community site.
The Default Branding Set cannot be deleted.

Colors

Color values must be a valid hex code in the format #RRGGBBB.

Fonts

Each branding set picks two fonts: one for headings and one for body text. The heading font appears on page titles, post titles, card headers, and any element styled as a heading. The body font is used everywhere else. There are two sources to pick from, depending on your plan:

Picking a font

In Studio, open SiteBranding, click into a branding set, and use the Header and Body dropdowns to pick the family for each. Each dropdown is set independently — the header defaults to Default (Inter) and can be changed to any catalog or custom family. When you pick from the default catalog, the font loads automatically the next time the community site is requested. There is nothing else to configure.

Uploading custom fonts (Enterprise)

In the same dropdown, choose Upload a new font.... Drop one or more .woff or .woff2 files into the dialog. The family name is read from the font file’s embedded metadata and pre-filled for you (you can edit before saving). Each file’s weight (Regular, Bold, Light…) and style (normal or italic) are also detected automatically. Confirm the license checkbox (you must own a license to embed the font on your site), then click Save. The new family is immediately available in both the Header and Body dropdowns of the branding set you opened the dialog from.

What weights and styles should you upload?

Upload only the weights you actually want available. Browsers can fake bolder or lighter text by stretching the regular weight, but the result is visibly worse than a real font face for that weight. The recommended set covers the weights our community site themes use for buttons, post titles, navigation, and body copy. Without 700, bold text falls back to a synthetic-bold of the regular face, which usually looks too heavy or jagged. Without an italic at the matching weight, <em> text and styled quotes render as a synthetic skew of the upright glyphs, which doesn’t match a real italic design.
The dialog auto-detects each file’s weight and style from its embedded metadata. The dropdowns in the upload dialog are read-only when detection succeeds. To change a weight or style, upload the file for that specific variant.

Frequently asked

Community site pages are cached. The new font may take a minute to appear on already-loaded pages. A hard refresh (Cmd-Shift-R on macOS, Ctrl-Shift-F5 on Windows) bypasses the cache immediately.
The dropdown is locked because we read what your font file actually contains. If the file’s metadata says Regular (not italic), selecting Italic in the UI wouldn’t make text render in italic, it would just label the file incorrectly. To get true italic rendering, upload a separate file that is the italic variant of your font (for example, MyFont-Italic.woff2), and the dialog will accept it as the italic face.
2 MB per file. WOFF2 files for a single weight are typically well under that. If your file is larger, your foundry probably ships an unsubsetted version with full Unicode coverage. Most Latin-only websites can use a Latin-subset WOFF2 from your foundry’s site.
Yes. Each branding set has its own Header and Body picks. You can keep the default branding set on Inter, and a second branding set on a custom upload, then switch which is active depending on context.
You’ll need to source a licensed copy of the font files from your foundry, then upload them as a custom font (Enterprise plan). We can’t link to or embed third-party hosted fonts directly.

Shapes

Each branding set includes two shape controls that theme the entire community site. Both are configured in Studio under Site > Branding by clicking into a branding set.

Corner roundedness

Controls how rounded buttons, cards, search inputs, and other UI surfaces appear across the site. Three presets are available: The corner style cascades to every UI element on the community site. Changing it in one place updates buttons, cards, search bars, tabs, and all other surfaces at once.

Avatar shape

Controls the shape of member avatars across the site. Avatar shape is independent of the corner style, so you can pair any avatar shape with any corner preset.
Combine corner style and avatar shape to create distinct visual identities. For example, use Square corners with Circle avatars for a modern, editorial feel, or Pill corners with Rounded avatars for a friendly, approachable look.